sugarcoat it

to make someone or something more appealing



Sugarcoat
To truthfully manipulate a fact to make it sound less harsh and/or worse than the straight truth.

To say the truth in a manner where it doesn't actually sound that bad.
Example:
"I have a broken testicle, but my doctor sugarcoated it, and called it a 'loose nut that just needs tightening'."


sugarcoat
Making words in a sentence seem kinder than what they are to avoid hurting someone's feelings.
Example:
some fat kid: dude, are you gonna eat that?
some guy: yea man, boy why do you always ask for other people's food?
some fat kid: because i'm always hungry.
some guy: you are so fat man, and i'm not going to sugarcoat it neither because you'll probably eat that too.


sugarcoat
to accentuate or embellish the positive; selling the benefits; upselling
Example:
In order to sell a travel package to a certain impoverished third world nation, the sales agent found that she had to sugarcoat the scenario by emphasizing such aspects as the resort's amenities and the region's year-round tropical climate.


I'm not going to sugarcoat it
DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT*DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT* DAYUM *VINE BOOM SOUND EFFECT*
Example:
Person 1: "hey Kazuya are going to sugarcoat it?"
Kazuya: "I'm not going to sugarcoat it, ⇨ ★ ⇩ ↘ + 2 | f,N,d~d/f+2"


I'm not gonna sugarcoat it
Meme used when using an absurdly strong move in a game, particularly when spamming it. It is typically in a hack & slash game but can also be used in other games like fighting games or Ultrakill
Example:
Hakita: "V2 can now shoot your coins. This mechanic was added to prevent coin spam"

Ultrakill community: "I'm not gonna sugarcoat it." RMB + F


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